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The Supply Chain Advantage – white paper

Learn how a modern, resilient supply chain delivers a competitive advantage with our free third party logistics white paper download.

This paper looks at how organizations need to think differently about their supply chain. It looks at three key elements that need to work together to move past short-term cost savings to long-term strategic advantage:
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Canada Post Exclusive Whitepaper: What U.S. Merchants Need to Know About Canadian Online Shoppers

Shopping online is officially mainstream in Canada. Ordering goods and services online in Canada has been growing by 15% year over year and this growth isn’t expected to slow anytime soon. In 2016, 21 million Canadian consumers, or 80% of the population of Canada made at least 1 online purchase. These consumers represent a group larger than the entire populations of either New York or Florida states, and 44% of these online purchases were made with online retailers located in the U.S.

Given the substantial population, Canada is a market that should not be overlooked by US retailers. The majority of Canada’s population live very close to the US border, and when you couple this with Canadian shopper’s appetite (and need), for purchasing from businesses south of the border, American online retailers are presented with an incredible opportunity for growing their e-commerce business.

To take advantage of the Canadian market, and depending on the size of the business, US retailers will want to ensure they have an effective retail supply chain strategy in place to maximize efficiencies and maintain customer satisfaction levels of their Canadian customers.

Explore Canada Post’s exclusive research about selling to Canadian customers online and see how you can tap into the lucrative Canadian market to grow your online business.

 

Get the whitepaper now.

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Whitepaper: E-commerce Returns – from Costly Complication to Competitive Advantage

Returns are a reality of e-commerce, and new Canada Post research tells us that the ease of making a return is a deciding factor in completing a purchase for one third of Canadian shoppers. Unfortunately for retailers, there is a great disconnect today between consumer expectations for returns and merchant strategies.

The whitepaper published by Canada Post answers some vital questions about consumer returns:

  • The impact returns have on acquiring, converting and retaining customers
  • The ideal return experience
  • How to craft a returns strategy that is within budget and meets the growing consumer expectation

 

Click here to get the full whitepaper

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Whitepaper: Growing Ecommerce in Canada

Ecommerce in Canada has been growing and evolving at a high pace. In order to meet the expectations and cater to the Canadian consumers, companies are transforming their online stores to adapt to the changes. Online shoppers in Canada are still driven by the ability to compare prices, brands, and features along with the possibility of shopping anytime. As Canadians get more comfortable shopping online, they continue to broaden the range of product categories purchased. From sporting goods to groceries, this changing behaviour is driving emerging ecommerce categories.

With 8 in 10 Canadians shopping online, the growth seen today in ecommerce is no longer from net-new shoppers but instead from those who are shopping with greater frequency. In order to succeed in ecommerce, tapping into the “hyper shopper” (those purchasing 24 or more times per year) is essential. Hyper shoppers are prevalent in both Millennial and Gen X segments, and to succeed with these unique groups, tailored strategies are integral. While the Millennial values information provided by blogs and social media, the Gen X’er will value fast free shipping and the ability to save time. The shift to mobile shopping will also affect the strategy of businesses selling online. Canadians are slowly shifting to shopping more from mobile devices, therefore, ensuring that your company’s online store is mobile capable, is very important.

Want more? Canada Post recently published a whitepaper based on consumer research of 5000 Canadian online shoppers. Click below to download the whitepaper and learn more about the changing Canadian e-commerce landscape and which shopper segments are behind this growth.

Download the whitepaper to learn more

 

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